How To Prepare For Communications In A Modern World

| Tuesday, December 6, 2011
By Bruce Jopples


Communications in a modern world are moving as fast as they did in the nineteenth century. The truth of this situation can feel overwhelming. People throughout much of the world can share information at lightning speed. All of this fast and open communication has a tremendous impact on what we share and how we share it.

One hundred and fifty years ago, if you wanted to send a message to someone, you could do it instantly. The telegraph made it possible to send and receive brief messages through wires and simple machines. Neighborhood kids chatted through two empty soup cans tied to the ends of a piece of twine. Smoke signals were used to send information from hundreds of miles away. The idea of instant communication is not new.

Somewhere in the twentieth century, the notion got lost a little bit. Modern, electronic ones replaced the old methods of getting information. Instead of using a telegraph machine, people wanted to hear a human voice and turned to telephones. Television stations created shows, paid for by ads from corporations, to give us information about the universe.

For a time, mass media was preferred over individual communications as a way to obtain information. That trend is starting to recede.

In modern times, citizens share information with devices and services very similar to the nineteenth century ones. The Internet used to be a place for mass media marketing and a way to tour the White House without ever leaving home. Now, the online world is a communication network. This network has quickly spread beyond social networking sites to include business sites as well. Every site has an email link. Many of them offer quality free knowledge that can be shared and commented upon. If a customer or client does not like you, everyone they and you know can find out about it instantly.

Today, cellular phones allow you to talk to anyone as if they were local. Those phones also offer instant online connections. You can learn anything about anyone at anytime from anywhere.

If the pathways for communications in a modern world have not changed you, you need to start thinking about changing. As of now you can be assured that all of the information sharing you do may eventually be available for the whole world to see. Citizens of all sorts will rapidly share and critique it with everyone they know. Everything you send out into that arena needs to be ready for it.




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